Video intelligence for football venues

Every game becomes
an experience.

Elevate turns match footage into player tracking, match data and digital experiences—built for operators of five-a-side football venues.

From footage to match intelligence WATCH WITH SOUND

One existing video feed.
A new layer of intelligence.

Player detectionIdentity trackingPitch projectionTeam heatmaps

The opportunity

You already record the game.
Elevate makes it useful.

Thousands of matches are captured inside sports venues. Most of that footage is watched once—or never used at all.

01 / INPUTExisting cameraMatch footage
→
02 / ELEVATEAnalysis enginePlayers · ball · pitch
→
03 / OUTPUTMatch dataReports · visualisations
→
04 / VALUEPlayer experienceEngage · return · share

01How it works

From footage to a new digital layer.

Privacy-safe reconstruction of a fixed-camera five-a-side football matchExisting camera feed
01

Capture

The full match is recorded from the venue’s fixed camera feed.

Elevate tracking overlay on privacy-safe indoor football footageTracking in motion
02

Analyse

Elevate detects players, follows the action and maps it to the pitch.

Elevate heatmap generated from the privacy-safe match sequenceSpatial match data
03

Structure

Movement and ball sequences become readable match and player data.

Elevate full-match team statistics experienceCustomer-facing report
04

Engage

A premium report gives every player a reason to revisit the match.

02The player experience

A match report worth coming back for.

Elevate turns match footage into a scoreline, team possession, passes, interceptions and a performance line for every detected player.

Demo built from a real five-minute Elevate report
EElevateMatch report
5 min analysed10 playersReal output · 10 Sep 2026

Five-minute sequence

0—6
BibsMixed
POSSESSION35.5%Bibs
POSSESSION64.5%Mixed
COMPLETED PASSES62Across both teams
INTERCEPTIONS15Detected events
PLAYER SPOTLIGHT · ILLUSTRATIVE MOTM

J5

Led the sequence for control time and ball carrying.

41.0s on ball55.0m carried10 passes
AI-generated portrait representing anonymous player J5 in the Elevate report
TEAM CONTROLPossession balance
35.5%64.5%

164.6 seconds with an identified ball carrier during the analysed sequence.

Customer-facing view built from a real five-minute Elevate analysis. Player portraits are AI-generated illustrations and identities remain anonymous.

This is the layer your customers remember: their match, their numbers, their story.

See it on your footage

03Technology in action

See the intelligence appear on the same play.

Clean match footage
Elevate analysis

Intelligence in motion

One play. Two layers of value.

Drag the divider to reveal the Elevate analysis on the same sequence. Players and venue were rebuilt with Higgsfield as a privacy-safe presentation of the original action; the tracking and match intelligence are produced by the Elevate pipeline.

Want to see what Elevate could extract from your footage?

Discuss your setup

04Capabilities

What Elevate delivers today.

Available today in the Elevate pipeline
01

Player detection & tracking

Players are detected frame by frame and followed through match sequences.

02

Identity continuity

A dedicated re-identification pipeline reconnects fragmented player tracks.

03

Pitch mapping

Camera footage is calibrated onto a top-down view of the playing surface.

04

Team heatmaps

Team positions are aggregated into real, pitch-projected occupancy maps.

05

Ball trajectory

Ball candidates are tracked over time with measured precision and known limits.

06

Team & player reports

The current prototype produces possession, passes, receptions, interceptions and ball-carrying lines by player.

05Integration

Keep your brand. Add the intelligence.

Elevate is designed to complement a venue operator’s ecosystem. A pilot starts from the video already available, validates the output on your environment, then defines how that data should reach your customer experience.

01INPUT

Existing cameras

We first assess your current fixed video feeds and venue geometry.

→
02PROCESS

Elevate analysis

The current engine processes match video into structured outputs.

→
03DELIVERY

Reports today.
Partner interface next.

API and white-label delivery are an integration goal, scoped with pilot partners—not presented as live today.

“Keep your brand. Keep your customer experience.
Elevate powers the intelligence behind it.”
Discuss an integration

06Business value

Give customers more than a pitch booking.

01

More value per booking

Give every match a digital afterlife: a report, player lines and a performance story.

02

A reason to return

Let players follow their matches and performances instead of leaving with only the final score.

03

A premium experience

Create room for enriched services around statistics, highlights and individual recognition.

04

A stronger venue brand

Offer a distinctive experience that lives inside your own customer journey.

Potential value levers to validate during a pilot. No unproven ROI claims.

Pilot partnerships

Build the next sports
experience with us.

We are looking for venue operators ready to test Elevate on real infrastructure and shape a new player experience together.

Explore a pilot

07Contact

Let’s talk about your venues.

Tell us how matches are recorded today. We’ll discuss whether a pilot is technically relevant—without asking you to redesign your entire ecosystem.

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